Decisions made on instinct
The owner knows the business better than anyone, but instinct does not quantify the downside.
Analysis, planning and decision support
Advisory work is useful when a decision has to be made and the numbers behind it are not clear. We analyse the position, model the options, quantify the risks, and set out what each choice actually means for cash, control and growth. The output is a recommendation you can act on — and, just as importantly, a record of why you decided what you decided.
The owner knows the business better than anyone, but instinct does not quantify the downside.
Working capital is managed week to week, and a large payment arrives with no warning.
Revenue rises while the bank balance falls, because the working capital requirement was never modelled.
Quotes built on an assumed margin that the actual costs do not support.
A purchase or acquisition assessed on a headline number rather than on the detail.
Everyone knows a customer is too dominant; nobody has calculated the effect if they leave.
Advisory engagements are scoped to a specific question. Common engagements include the following.
A structured review of profitability by product, customer, branch or channel; working capital efficiency; cost structure; and the drivers behind the trend. Output: an analysis report with the actions that follow from it.
Building a budget that management will actually use — driver-based rather than last year plus a percentage — with monthly targets and a rolling forecast. Output: a budget model, assumptions document and reporting template.
A rolling thirteen-week cash forecast, then a longer-term view, with scenarios for base, downside and stress cases. Output: a cash model and a reporting routine that keeps it current.
Buy-side or sell-side work: quality of earnings, working capital normalisation, debt-like items, customer and supplier concentration, contract review and commercial risk. Output: a due diligence report and a list of the issues that should affect price or terms.
Preparing or reviewing a valuation for a transaction, a shareholder arrangement, an estate or a funding round, using recognised approaches and clearly stated assumptions. Output: a valuation paper with the basis, the sensitivities and the limitations set out.
Identifying and quantifying financial and operational risk: concentration, credit, currency, interest rate, contract, compliance and key-person exposure. Output: a risk register with quantified impact and mitigation actions.
Modelling specific decisions — make or buy, outsource or insource, a new location, a pricing change — with the cash and profit effect of each option. Output: a decision paper with a recommendation.
Preparing the financial information a lender or investor will ask for: the model, the assumptions, the management accounts, the narrative and the answers to the obvious questions. Output: a funding pack and preparation for the process.
We start by writing down the decision that has to be made. Advisory work that does not end in a decision is expensive entertainment.
We work from records, not from recollection, and we test what we are given.
Analysis of the position, then models of the options with sensitivities on the assumptions that matter.
We present the findings and the recommendation, and we challenge the plan. Advisory that only confirms what you already believe has no value.
The decision, its basis and the actions are recorded, so the reasoning survives the meeting.
We agree what will be measured and reviewed, so the outcome of the decision is visible later.
Preparation is where most engagements are won or lost. The more of this you can gather before we start, the faster the work goes and the more accurately we can scope it.
We provide analysis and recommendations. We do not guarantee funding, investment or a particular outcome from a transaction, and we do not accept success fees contingent on raising capital.
We do not publish a price list. The drivers below vary too much between businesses for a published figure to be honest — and a price quoted before an assessment is usually wrong in one direction or the other.
| Factor | How it affects the engagement |
|---|---|
| The question being answered | A cash forecast is a smaller piece of work than a full due diligence. |
| Data availability and quality | Where analysis must be built from raw data rather than reliable accounts, preparation time dominates. |
| Transaction complexity | Multi-entity groups, cross-border arrangements and earn-outs all add scope. |
| Deadline | A compressed timetable requires more resource in parallel. |
| Number of stakeholders | Board, lender, investor and legal advisers each add reporting and question time. |
Advisory work is quoted per engagement or on a day rate against a defined scope. We do not work on a contingent or success-fee basis for funding.
We prepare you for the process: the model, the accounts, the assumptions, the narrative and the answers to the questions you will be asked. We do not promise introductions, we do not guarantee that funding will be secured, and we do not take a success fee. Anyone who guarantees funding is selling you something else.
Using recognised approaches — typically a combination of earnings-based, asset-based and market-comparable methods — with the basis, assumptions and sensitivities stated explicitly. A valuation is a reasoned range, not a precise number, and we say which assumptions drive it.
For a specific decision, yes. A few days of analysis before committing to a lease, a large contract or a hire is usually cheap relative to the cost of getting it wrong. We scope tightly so the work matches the size of the decision.
No. Acting for both sides in the same transaction is a conflict. We act for one party and say so at the outset.
We can provide the analysis and challenge a part-time finance director provides, and we can cover the role for a defined period. Where a business needs a permanent hire, we will tell you when that point has arrived rather than extend an engagement that is no longer the right answer.
We are not paid commission by software vendors or lenders, and we disclose any relationship that could affect a recommendation. Where we recommend a platform we implement, that is stated on the page.
Tell us what you are dealing with. We will tell you honestly whether we can help, what it would involve and what it would cost.